BY MONIQUE VERDUYN
To develop skills, it's vital to get people to realise what they don't know. However, it has been shown that 'not knowing that you know' is a dead end from the learning and teaching point of view. Let's look at why.
There are two senses of knowing. The first is awareness of self, and the second is knowledge of the world. There are four possible combinations
1. Marketing will become people-focused
In 2015, marketers will gain a deeper understanding of their brand’s audience — going beyond traditional demographics and segmentation to focus on individual people’s interests and preferences. 2015 will be all about creating and delivering the right content, for the right person, at the right time, every time.
2. Big brands will focus intently on content governance
Conservators are trained professionals who focus on the care and restoration of objects that have cultural or historical value. Such objects may include paintings and sculptures, fine prints, textiles, books, photographs, archival records and paper, and archeological artifacts. These artifacts are considered valuable sources of information for study and research, specifically in their original form.
Computer literacy can be defined from two vantage points, each of which is informed by a dynamic mixture of skills that are needed to access and manipulate digitally encoded informa tion. For an individual, it simply means being able to use the computer as a means to an end. A person who uses a vehicle to get from point a to point b must know how to drive, have a basic understanding of the need for automobile maintenance (such as having the oil changed), and demonstrate knowledge of the rules of the road. That person does not need any in-depth knowledge of how a car functions.
By Kendall Press
Marketers, is there such a thing as honest, credible marketing? I know that I am striking a chord with marketing professionals out there who are reading this. Please know, I am a career marketer, so I am one of you.
New York Attorney General Eliot Spitzer sued Gratis Internet Thursday for selling - despite a promise of confidentiality - email addresses obtained from millions of consumers, in what may be the largest deliberate breach of internet privacy yet,
the Associated Press (
Wondertime, the parenting magazine from Disney Publishing Worldwide, has assembled an editorial advisory board made up of thirteen of the world's foremost authorities on early childhood development that will help vet every article that appears in the magazine.